Privacy Policy

Last updated: July 2026

STERLING ("we," "us") respects your privacy. This policy explains what information we collect through this website, how we use it, and the choices you have. By using this site or submitting a form, you agree to the practices described here.

Information we collect

• Information you provide: when you request a quote, a callback, or contact us, we collect the details you enter — typically your name, phone number, email address, and trip details (pickup and drop-off locations, dates, times, passenger count, vehicle preference).
• Information collected automatically: like most websites, we may use cookies and similar technologies, and standard server logs may record technical data such as IP address, browser type, pages visited, and referring pages. We use this to operate the site, understand traffic, and improve the experience.

How we use your information

• To respond to your quote or callback request and provide the transportation services you ask for;
• To confirm, manage, and communicate about reservations (including by phone, text message, and email);
• To operate, secure, and improve this website;
• To comply with legal obligations applicable to a licensed livery operator.

How we share information

We do not sell your personal information. We share it only with: (a) service providers who help us operate the business (such as website hosting, form processing, and email delivery), bound to use it only on our behalf; (b) authorities where required by law; and (c) a successor in the event of a business transfer.

Text messages

If you provide a phone number, we may contact you by call or SMS about your request or reservation. Message and data rates may apply. Reply STOP to opt out of texts at any time; we will still contact you by other means about active reservations if needed.

Cookies

Cookies are small files stored by your browser. We use them for basic site functionality and, if analytics are enabled, to understand aggregate site usage. You can control or delete cookies through your browser settings; the site remains usable without them, though some conveniences may not work.

Data retention & security

We keep personal information only as long as needed for the purposes above, including reasonable record-keeping for reservations, and we apply reasonable administrative and technical safeguards to protect it. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your choices

You may request access to, correction of, or deletion of your personal information by contacting us at reservations@sterlingchauffeur.com. We will respond within a reasonable time and as required by applicable law. This site is not directed at children under 13, and we do not knowingly collect their information.

Changes to this policy

We may update this policy from time to time; the "Last updated" date above reflects the current version. Material changes will be posted on this page.

Contact

STERLING · 750 Main Street, Suite 300, Hartford, CT 06103 · reservations@sterlingchauffeur.com · (860) 555-0147